Links and domains
- Create branded links and QR codes on your own custom domains
- Build deep links and evergreen links, and swap the target URL without stopping a live campaign
- Group links by campaign with collections and tags
Analytics pricing: pay for the traffic you track
Monthly plans scale with your clicks and new links. Links, analytics, bot detection, team access — the same toolset at every tier.
Fixed pricing for iGaming analytics
Start with the click volume you run today — the first month is free. Move to the next plan when your campaigns, links, or markets grow.
| Plan | Tracked events/month | New links/month | Analytics retention | Monthly price |
|---|---|---|---|---|
| Essential | 50,000 | 1,000 | 1 year | €30 |
| Business | 250,000 | 10,000 | 2 years | €90 |
| Premium | 1,000,000 | 50,000 | 3 years | €300 |
| Enterprise | Custom | Custom | 3 years | Custom |
Limits renew every month
If you hit a limit, redirects and player access keep working as normal. Only your reports stop counting new events.
Everything online casinos need to track a campaign
Every plan covers the route from link creation to the real-time dashboard. The limits change. The core analytics and link controls do not.
Analytics
- Run click tracking by GEO, device, and browser
- Compare campaigns with link analytics, and filter automated traffic with bot detection
- Follow campaign activity in a real-time dashboard, broken down by team member
Team access
- Create accounts for your whole team
- Set granular roles and permissions, protected by 2FA on every account
- Start with the most common roles already configured
Reliability and onboarding
- Run campaigns on infrastructure with 99.9% uptime
- Get access within one day, with an onboarding call and ready-made API code samples
- Independent security, development, and QA audits review the platform regularly
See where gambling traffic turns into lost revenue
CTR alone does not tell you whether a campaign worked. GEO analytics shows where clicks came from. Device and browser data show how players reached you.
Bot-click detection removes another blind spot. It separates likely player activity from automated traffic, so suspicious numbers don’t skew your campaign decisions.
For acquisition teams, these signals also feed FTD fraud detection — flagging click patterns worth a closer look against your existing antifraud data.
Enterprise control for multi‑brand iGaming teams
Remove standard event and link limits. Set volumes around the campaigns, brands, and markets you actually manage.
Mandatory support fee
€500 per team/month
paid in addition to your custom price.
The support package includes:
- A dedicated KAM who knows the market
- Priority technical support
- Access to iGaming-specific product features
Monitor domains across high-risk GEOs
A message can land while the link behind it is already unavailable. Domain monitoring catches that before your players do.
When access changes, Routeon alerts your team so you can swap the domain before losing players to a dead destination.
The service includes:
- Domain availability monitoring
- Antivirus database checks
- GEO-level monitoring
- Alerts when a domain becomes unavailable
Price:
€38 per domain / month
Launch custom domains without adding another vendor
Routeon agrees the domain name with your team, purchases it, and connects it to your account. Use it to create fully branded links such as yourdomain.com/yourtext.
The standard setup takes two to three days, plus one day for the purchase. One request can cover up to ten domains.
Price:
Domain price + €100 per request
Analytics starts where delivery stops
These plans cover links, clicks, domains, and content availability. Message delivery is priced on usage instead of fixed plans — by GEO, volume, channel, and route.
Connect both products to trace the full campaign path:
Know your numbers before the next campaign goes live
Tell us how many clicks and new links you expect each month. We’ll match them to a standard plan or quote custom Enterprise limits.